Step 3: Tell Your Story 

1. What story do you want your audience to tell about you?

2. What imagery will you use to tell your story to others?

3. What words will you use to tell your story to others?

Step 4: Visualise Your Story 

1. Choose one colour to show your dominant value

2. Select complementary colours or hues to harmonise

3. Create meaning for your brand and logo

Step 6: Design Your Logo 

Step 7: Register Your Business/ Co/ LLP 

Step 8: Design Your Name Card 

Step 10: Build Your Style Guide